Exhibitors Herald. The Independent Film Trade Paper (Vol. 30, June 18, 1927 - September 10, 1927)
Thirteen issues (all complete) bound in brown cloth with gold lettering on spine. Seven issues in two parts. Includes all original printed and illustrated orange front and rear wraps. The Exhibitors Herald was founded in 1915 as a film trade magazine for independent exhibitors and distributors. One of the publisher's and editor's was Catholic layman Martin J. Quigley. In 1927 the periodical combined with the Moving Picture World and in 1931 merged with the Motion Picture Herald, which united all major 'film' weeklies. The magazine provides an invaluable source of information from the silent-film era. Many of the films were lost and trade journals like the Exhibitors Herald entail plot synopses, new releases, reviews, information on actors, directors, writers, producers, etc., production, photographs and many illustrations, as well as stunning graphic advertisements. Each issue includes the classic column "What the Picture did for Me" (Verdicts on films in language of exhibitor ), in which theater owners from across the country share their experiences of every release. Profusely illustrated with b/w reproductions of photographs of artists such as Charlie Chaplin, Buster Keaton, Mary Pickford, Gloria Swanson, Douglas Fairbanks, Norma Talmadge, John Barrymore, D. W. Griffith, Harold Lloyd, Fay Wray, Norma Shearer, Lon Chaney, James Cruze, William Powell, Victor Fleming, Billy Butts, Anna Q. Nilsson, Victor McLaglen, William Boyd, Rudolph Schildkraut, Dolores Del Rio, Ernst Lubitsch, John Ford, Josef von Sternberg, Donald Crisp, Lewis Milestone, Eric von Stroheim, and many others. Includes many movie advertisements in rich vibrant colors, some with photomontages, others in drawings. Includes sixteen-page section of Tiffany Productions for 1927-1928, profusely illustrated with reproductions of drawings in duo tone. Some age wear, staining and scuffing on cloth. All wrappers and interior in very good to near fine condition. Scarce 1927's film journals with hundreds of illustrations in brilliant colors. Consecutive run from June 18, 1927 - September 10, 1927. Important source on early American film.
Vol. XXX: No. 1: June 18, 1927, Section I, 58pp. Section II, 50pp. No: 2. June 25, 1927, 58pp. No: 3. July, 2, 1927, 66pp. No. 4: July 9, 1927, Section I, 58pp. Section II, 50pp. No. 5. July 16, 1927, Section I, 66pp. Section II, 34pp. No. 6: July 23, 1927, 66pp. No. 7: July 30, 1927, 50pp. No. 8: August 6, 1927, Section I, 66pp. Section II, 50pp. No. 9: August 13, 1927, Section I, 58pp. Section II, 34pp. No. 10: August 20, 1927, 58pp. No. 11: August 27, 1927, 66pp. No. 12: September 3, 1927, section I, 58pp. Section II, 58pp. No. 13: September 10, 1927, Section I, 66pp. Section II: 34pp.
Book ID: 25834